Before Troy was founded, before Stonehenge was built, before humans even learned how to tame horses, we were creating advertisements. Ancient Egyptian merchants made posters out of papyrus. The citizens of Pompeii ran ad campaigns for politicians. Even before 4000 B.C., craftsmen across the world were painting the sides of their homes to advertise the [...]
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We here at The Content Factory are pretty good at finding just the right way to say things. In fact, it's kinda what we do. But occasionally someone else phrases something so eloquently, it just can't be topped. That's why we've taken the time to put together a list of our favorite “Damn, I wish [...]
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Here at The Content Factory, we’re not perfect. We admit it. We accept it. And while we can’t turn back time and change out of those Hugo Boss denim coveralls or go back and burn all our anime, we can learn from our mistakes and thereby evolve into even more awesome versions of ourselves. But [...]
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Albert Einstein once defined insanity as “doing the same thing over and over and expecting different results.” If we go by the physicist’s definition, then every year around this time the majority of the people in the world lose their minds. Therefore, if you’re chewing on nicotine gum right now or anxiously awaiting the delivery [...]
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We’ll admit it — our collective shopping strategy isn’t much of a strategy at all. It’s more like an episode of Supermarket Sweep with a PayPal account and some poor impulse control thrown in for good measure. When it comes to gifts in particular, we don’t exactly stick to a plan, but we tell all [...]
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YouTube marketing is serious business, and if you're unconvinced then just consider this statistic: in 2011, YouTube had over 1 trillion views. That breaks down to about 140 visits for every person on earth. That's a lot of eyeballs. Advertisers who use YouTube for business reasons would love nothing more than for their campaigns to [...]
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It's very likely that you have a Twitter account and a Facebook fan page set up for your business (and if you don’t, for the love of Pete, do it now). You’ve also probably heard of marketing with Pinterest but are thinking that you don’t have time to devote to it and that it’s completely [...]
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An excerpt from Online PR 101: A Complete Guide to Marketing Your Business Online
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Let’s be honest, no one starts social media marketing just to stick with the same 50 friends or interact only with their original 100 followers. As much as you love your Aunt Mildred’s enthusiasm for your new business or your old co-worker’s dedication to your new venture, at some point you’re going to want to [...]
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Judging by the popularity of our recent blog about how much social media marketing costs, people are really interested in the rates of online PR services. Since we're really interested in increasing our website traffic, we figured we'd write a similar post about how much professional web content writing costs. Win/win! There are many different [...]
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