The Best Keyword Research Tool for SEO is a Simple Google Spreadsheet [With Template!]

The Best Keyword Research Tool for SEO is a Simple Google Spreadsheet [With Template!]

Not even a few days after we published our keyword research guide, the questions started to flow in. How do you keep track of all of those keywords? How can you possibly manage to sort through a thousand keywords to find the best one? How can you turn all of this raw data into an […]

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How to Market Content: The Ultimate Guide to Content Marketing

How to Market Content: The Ultimate Guide to Content Marketing

The Don Drapers of the world are facing extinction. The sun is setting in the world of traditional advertising, and a new era is dawning. It’s the age of content marketing, and it’s changing the way businesses communicate – not just with customers, but with each other as well. Faced with this sea change, companies […]

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Link Bait – What It Is and How to Write It

Link Bait – What It Is and How to Write It

While we’d love to begin this blog post with a straightforward definition of link bait, we can’t, because the word itself forces an important question, one with the power to decide the outcome of every individual effort: Is link bait about catching links or people? The question comes up because the word itself is just […]

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