6 Tips For Traditional Marketers With No Social Media Marketing Game

Let’s be honest, no one starts social media marketing just to stick with the same 50 friends or interact only with their original 100 followers. As much as you love your Aunt Mildred’s enthusiasm for your new business or your old co-worker’s dedication to your new venture, at some point you’re going to want to […]

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(Even More!) Web Content Writing Tips

Great web content writing is within anyone’s reach – with enough effort. From delaying the editing process to hyperlinking to your sources, there are certain tips and tricks you can use to kick your web copywriting skills to the next level. […]

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3 Reasons Entrepreneurs Should Subscribe to HARO (Immediately!)

HARO, or Help A Reporter Out, is one of several free PR tools that matches journalists with credible expert sources across a variety of fields. We've been raving about HARO for quite some time now, and for good reason. We've been using HARO for over five years now, and have used the service to secure our clients […]

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How to Kill Your Web PR

When it comes to effective web PR, it’s much easier to list what NOT to do than to list all of the tips, tricks and tactics you can use to get it right. Here are 7 pitfalls to avoid: […]

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6 Steps to Effective Social Media Marketing

As an online PR agency, we’re constantly being asked how we go about running effective social media marketing campaigns for our clients. Although a lot of companies that offer online PR services keep their methods a secret, we don’t feel the need to. […]

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Web Content Writing 101: Doing It Yourself

One of the best things you can do to increase website traffic is reevaluate your site’s web content writing. Having effective web content on your site will convert browsers to buyers, help Internet searchers find what they’re looking for (your products!) and give you a steady stream of fresh content to promote on social media […]

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10 Web Content Writing Punctuation Rules to Live By

At The Content Factory, we’re really finicky about using proper punctuation while web content writing, and we like things to be done in a certain way (specifically, the right way). Writing for the web isn’t the same as writing for a magazine, newspaper or community college English paper, you know. This is right from our […]

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11 Ways to Get Backlinks

Getting backlinks to your website is an important part of any decent SEO strategy. Spreading your link juice all over the web is a good way to consistently drive traffic to your blog or site over time – but if you don’t want to purchase backlinks, what can you do? The answer, of course, is […]

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