5 Questions to Ask Before Hiring an Online PR Agency

These are all things that we ask ourselves before signing on new clients — and we’re pretty honest with potential clients about all of these points. If your website needs a makeover, we’ll tell you (and even refer you to the right web designer for the job). If your margins aren’t big enough to cover our costs, we’ll let you know. If your baby is ugly, we’ll tell you we’re at capacity and can’t take on any more clients right now. […]

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6 Steps to Effective Social Media Marketing

As an online PR agency, we’re constantly being asked how we go about running effective social media marketing campaigns for our clients. Although a lot of companies that offer online PR services keep their methods a secret, we don’t feel the need to. […]

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7 Secrets of Professional SEO Article Writers

SEO blogs and articles are a really, really important part of our online PR services and social media management. At The Content Factory, we write around 40 SEO blogs and articles per week for our clients — not including landing pages — and each one helps drive traffic to their websites. Regularly posting fresh content […]

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3 Free Web PR Tools to Try Today

For many small businesses owners, traditional advertising isn’t an option — and neither is hiring an expensive online PR agency. If you fall into this category, you don’t have to let a lack of funds get in the way of your company’s web PR campaign. There are a ton of free resources online that you can utilize to get people buzzing (and tweeting!) about your business. Here are the top three: […]

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